CBS looking for a specialized enviro reporter, environmental knowledge not required

[JaJae]

Anyone want a job as an enviromental reporter at CBS? No need to know about the Environment.

CBS is expanding its coverage of the environment. We seek a talented reporter/host for Internet video broadcast. We are looking for smart, creative, hard working up and comers, who can bring great energy, creativity and a dash of humor to our coverage. A deep interest in the environment and sustainability issues will serve you well.

You are wicked smart, funny, irreverent and hip, oozing enthusiasm and creative energy. This position requires strong people, reporting, story telling and writing skills. Managing tight deadlines should be second nature. Knowledge of the enviro beat is a big plus, but not a requirement.

Responsibilities include reporting and hosting two to three news packages per week plus daily writing for our blog. You should be comfortable using a video camera and the Internet. Be prepared to see America. Heavy domestic travel.

Well I thought it was funny
JournalismJobs.com -- Job Listing

What are they supposed to be expected to blog about?

[Donkey®]

Not to be difficult...but why should a REPORTER have knowledge about anything? They are just parrots.

[JaJae]

Originally Posted by Donkey®

Not to be difficult...but why should a REPORTER have knowledge about anything? They are just parrots.

I understand that, I just thought it was ironic considering my view of global warming compared to the media. I found it funny, which is why I put it in the speakeasy. He shouldn't have to have knowledge, I just find it ironic.

I think it would preferable for a specialized reporter/blogger to have a working knowledge of their specialized field, but all they really need is an actor.

It's like saying they're hiring for a specialized reporter to report and blog on military strategy in Iraq, but knowledge of military strategy isn't required. I dunno, I find it funny. Maybe I'm weird.